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Yearly Archives: 2012

Weeds

This month at Pool we launched the first edition of our iPad app – The Pool Collective. For the app we each created a new body of personal work and this is a preview of my project. The genesis of this project was in a job that I shot last year when I spent a […]

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Ajax

This a really nice example of how personal projects can translate into commercial work. The previous post of things flying, bouncing and smashing got a great response and it also caught the eye of the Y&R advertising agency  in New Zealand. Along with some help from Cream we created these two ads for Ajax.

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Bounce

Still life photography often requires a lot of preparations and testing – sometimes these tests end up being more interesting than the intended outcome. I spent ages dropping things. I began with plastic then moved on to glass, adjusting triggers, timings and lighting. There was one thing that was really a surprise and that was […]

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Pinhole Camera

The process of photography has changed almost beyond recognition from its inception. Going back and shooting film feels almost nostalgic now. This series was shot on medium format film on a wooden pinhole camera. With no lens, no viewfinder and without an accurate shutter the process dictates a slower and more considered approach. Exposures take […]

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