This month at Pool we launched the first edition of our iPad app – The Pool Collective. For the app we each created a new body of personal work and this is a preview of my project. The genesis of this project was in a job that I shot last year when I spent a […]
Yearly Archives: 2012
This a really nice example of how personal projects can translate into commercial work. The previous post of things flying, bouncing and smashing got a great response and it also caught the eye of the Y&R advertising agency in New Zealand. Along with some help from Cream we created these two ads for Ajax.
Still life photography often requires a lot of preparations and testing – sometimes these tests end up being more interesting than the intended outcome. I spent ages dropping things. I began with plastic then moved on to glass, adjusting triggers, timings and lighting. There was one thing that was really a surprise and that was […]
The process of photography has changed almost beyond recognition from its inception. Going back and shooting film feels almost nostalgic now. This series was shot on medium format film on a wooden pinhole camera. With no lens, no viewfinder and without an accurate shutter the process dictates a slower and more considered approach. Exposures take […]